What if the biggest bottleneck in your product organization is no longer engineering capacity or even go to market speed, but change management? In this episode of the CPO Rising series hosted by Products That Count Resident CPO Jay Patel, Treasure AI CPO Rafa Flores speaks on how the role of product leadership has fundamentally changed, why the "ship perfect" mindset is now a liability, and what it actually looks like to build an AI native product culture that keeps human judgment at the center. From his journey immigrating from Honduras to leading product at a global agentic AI platform, Rafa brings a rare combination of personal conviction and technical fluency to one of the most honest conversations we have had about what great product leadership looks like right now.
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CPO Rising Series: How Treasure AI CPO Is Rewriting the Rules of Product Leadership
Jun 05, 2026
Product Talk
Produced by Products That Count, a 501(c)3 nonprofit that helps everyone build great products, this podcast is an award-winning show by and for product minds, with millions of downloads and a 5-star rating on most major platforms. Each of the 300+ episodes features a product leader interviewing another product leader and exploring what it takes to build great products. Recent ones feature the Chief Product Officers of Brex, Glassdoor, Experian and more.
About Us: Products that Count is a 501(c)3 nonprofit that helps everyone build great products. It celebrates product excellence through coveted Awards that inspire 500,000+ product managers and honor great products and the professionals responsible for their success. It accelerates the career and rise to the C-suite of 30% of all Product Managers globally by providing exceptional programming, including award-winning podcasts and popular newsletters, for free. It acts as a trusted advisor to all CPOs at Fortune 1000, and publishes key insights from innovative companies, like Capgemini, SoFi, and Amplitude, that turn product success into business success. Learn more at ProductsThatCount.org.
Produced by Products That Count, a 501(c)3 nonprofit that helps everyone build great products, this podcast is an award-winning show by and for product minds, with millions of downloads and a 5-star rating on most major platforms. Each of the 300+ episodes features a product leader interviewing another product leader and exploring what it takes to build great products. Recent ones feature the Chief Product Officers of Brex, Glassdoor, Experian and more.
About Us: Products that Count is a 501(c)3 nonprofit that helps everyone build great products. It celebrates product excellence through coveted Awards that inspire 500,000+ product managers and honor great products and the professionals responsible for their success. It accelerates the career and rise to the C-suite of 30% of all Product Managers globally by providing exceptional programming, including award-winning podcasts and popular newsletters, for free. It acts as a trusted advisor to all CPOs at Fortune 1000, and publishes key insights from innovative companies, like Capgemini, SoFi, and Amplitude, that turn product success into business success. Learn more at ProductsThatCount.org.Listen on
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