Products That Count
Product Talk
EP 332 - Life360 CPO on Strategic Integration and Product Development
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EP 332 - Life360 CPO on Strategic Integration and Product Development

How can product teams lead strategic integration? In episode #13 of our CPO rising series, Products That Count CPO Renee Niemi meets with Life360 CPO James Selby for an insightful conversation on the intricacies of product development and integration following a company acquisition. With a focus on three diverse brands—Jiobit, Tile, and Life 360—offering GPS devices, Bluetooth trackers, and freemium experiences, James shares his experiences and strategies for aligning cultures, driving growth, and maintaining product quality. Discover how to prioritize high-impact initiatives, foster collaboration, and create a psychologically safe environment for your product teams.

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Products That Count
Product Talk
Produced by Products That Count, a 501(c)3 nonprofit that helps everyone build great products, this podcast is an award-winning show by and for product minds, with millions of downloads and a 5-star rating on most major platforms. Each of the 300+ episodes features a product leader interviewing another product leader and exploring what it takes to build great products. Recent ones feature the Chief Product Officers of Brex, Glassdoor, Experian and more.
About Us: Products that Count is a 501(c)3 nonprofit that helps everyone build great products. It celebrates product excellence through coveted Awards that inspire 500,000+ product managers and honor great products and the professionals responsible for their success. It accelerates the career and rise to the C-suite of 30% of all Product Managers globally by providing exceptional programming – including award-winning podcasts and popular newsletters – for free. It acts as a trusted advisor to all CPOs at Fortune 1000, and publishes key insights from innovative companies, like Capgemini, SoFi, and Amplitude, that turn product success into business success. Learn more at ProductsThatCount.com.