What makes an award-winning product?
This is what we've learned so far in 2024
It’s been an incredible year so far of celebrating outstanding products with Q1 and Q2 of the Product Awards. This year’s winners have shown us what it takes to lead the charge, highlighting a few key strategies that every product team can learn from.
One big takeaway? Agility is everything. The most successful teams aren’t afraid to pivot when the market shifts or customer needs change. They’re quick on their feet, focusing on rapid prototyping and pushing minimum viable products (MVPs) into the hands of users early. Real-world feedback from those first versions guides their next steps, helping them create products that actually matter.
Another trend that’s really shining through is a deep focus on customer-first development. The best products aren’t just solving surface-level problems; they’re rooted in a genuine understanding of the customer. By tackling real issues, these teams build products that people trust and keep coming back to. This loyalty is a game changer, especially as consumers become pickier about what they invest their time and money into.
And, of course, none of this happens in isolation. The best products come from teams that collaborate effortlessly. Across the engineering, design, and product teams, everyone’s in sync. Data drives their decisions, and they’re always looking for ways to improve as the market shifts.
As we head into the final quarter of the year, there’s still time to shine. Today’s your last chance to nominate standout products for the 2024 Q3 Product Awards. This round, we’re spotlighting innovations in human-centered design and IoT. If your product is making a difference, now’s your chance to have it recognized among the best.
Check out our free line-up of incredible speakers for the coming months, and stay ahead of the competition in Q2.
TODAY IN NYC, In-Person Panel on AI Agents: Should you believe the hype? Join us!
ALSO TODAY, Amazon Fmr Product Director on Building Creative Confidence and Propelling Breakthrough Ideas. Grab a ticket.
ON OCTOBER 16, Copper CPO on Crafting a Storyboard-Driven Product Vision. Reserve your seat.
ON OCTOBER 23, Cisco AI Product Lead on Ethics in Generative AI. RSVP today.
ON NOVEMBER 20, FlightHub VP of Product on Unlocking Customer Devotion With Loyalty. Get your ticket.
Each week, we publish videos, podcasts, and articles created by C/VP-level product leaders at some of the most innovative organizations, including Credit Karma, Microsoft, Etsy, and others.
Trending Videos
Watch these and all our recent videos on YouTube or ProductsThatCount.com.
Recent Podcasts
Listen to these and all recent podcasts on Substack, Apple, or Spotify.
Popular Articles
“Embracing AI/ML: A Non-Technical Roadmap for Product Managers” by Priyanka Pande, Product Lead, Capital One AI/ML
“5 Organization Frameworks for Product Teams” by Jean Sebastien Chouinard, Former Product VP, Wavo.me
“The 2024 Product Guide: The AI & Data Issue” by Products That Count.
“All Paths Lead To Product” by Patrick Charbonneau, VP Product Management, MEDFAR Solutions Cliniques.
“3 Ways to Harness AI for Good: Beyond the Buzz” by Zachary Fleming, CEO, WellB
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